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Invest in Bitcoin.

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Human Support

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Track Performance

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Recurring Buys

Store of Value (SOV)


A store of value is an asset whose investment thesis is its ability to preserve value across time, with little to no depreciation. A store of value can be stored, saved, and exchanged in the long-term without concern that it will deteriorate in value. In order to be considered a store of value, the asset or currency must be able to maintain or increase its value over time.

Gold is considered a strong long-term store of value and has maintained its value over time. U.S. Treasury bonds can also be considered a store of value because they retain or increase in value as they reach maturity. Since its inception, Bitcoin has proven itself as a superior store of value to both gold and U.S. Treasury bonds; its ability to maintain its value overtime relative to the value of fiat currency has incentivized companies and individual investors to exchange fiat currency for bitcoin.